So your business is chugging along happily and productive; minding its own business ( all puns intended. ) When suddenly you come to a realization… You forgot to re-order more of your custom labels and stickers! Now we amazing digital printer folk here at Leapin’ Lizard Labels  have underwent similar realizations like that before, so we understand! Everyone from time time has those “Oh No!” moments, but when it comes to label printing some times there just isn’t much that someone can do to help accommodate. That’s where we come in. Already our turnaround times are gold medal worthy ( we’ll settle for a custom sticker of as we well ) but we love to help someone in a bind whenever we can. When it comes to helping,we utilize the “Pro” in that “procrastination!” by putting the “fast” back into “steadfast service.” We want you to succeed, so we’ll assist you get your hands on your custom stickers or labels as soon as you can!

It’s finally time to print your labels, but you don’t know what materials to use! Not know what you want to print them on is fine. In being your custom label printer we are more than happy to help you decide on which materials would work best for your artwork or its application. To break it down you just have to ask yourself a few simple questions…

First, you have the base material to work with: paper or film. When looks aren’t a deciding factor you can ask yourself; does the label need to be torn, recycled, withstand physical agitation, or meet a regulation of some kind? Then you can move onto a laminate! You don’t need necessarily always need one but if you need to protect from any water or other liquids coming in contact with the label they are usually a great idea! Then again, how the label looks might be your only concern, and we can give suggestions to that as well.  We can even send you actual printed examples, or press proofs, on our different materials so you can see how your custom label looks on them all! All in all, not knowing what materials to use on your custom labels and stickers isn’t any fretting matter, we’ll help you get through it with flying colors!

Don’t let multiple colors scare you! Suppose you are in the midst of designing your artwork and you want one word to really stand out. Sure you could make it bold, italicized, or even just make it larger; but you are dying to have it be a different color. Then go for it! The beauty is that through our awesome custom digital printing we can do just that no questions asked. Hey, you want to throw a little tiny rainbow in there that has 7 colors in it? No sweat! Look at it this way: there are no consequences for wanting a little extra variety. We’re comically dedicated to making your custom labels and stickers the way you’d like them; so feel free to show customers your true colors!

Custom Labels and Stickers – Business Tip #22

Preach to the Choir. As business owners we spend a lot of time trying to get ‘the heathens’, those that don’t know us and don’t know what we do, to do business with us. If you really want to grow your business, preach to the choir instead. Profile your best customers (the choir): who are they, how did they find you, why do they love doing business with you, why do you love having them as customers? Once you’ve done this, find more just like them! Don’t forget, this group is your choir- they love you. Start by asking them for referrals to folks just like them. They want to help you, you just need to ask, and make it easy for them.

Cusom Labels and Stickers- Business Tip #23 next time!

Custom Labels and Stickers- Design Tip #25

Use different fonts to capture the attention of you audience. For example, a larger bolder font will bring attention to the highlights and benefits of your product, where a common font maybe used for the nutritional facts or directions. These few changes will make your custom designed labels even more eye catching while expressing the key facts or selling points that you would like your clients to see first and remember.

Custom labels and stickers

Custom Labels and Stickers- Design Tip #26 next time!

Custom Labels and Stickers- Design Tip #24

Shake it up every once in awhile! I love the days when Google changes up their logo based on a holiday, person’s birthday (Seuss was fun!) or important date in history. They shake it up now and again, and it always gets my attention. Think about doing the same with your custom labels. Change the color or the shape for a holiday release or just to get folks attention.

Custom labels and stickers can take the shake! You probably have a loyal customer base who will enjoy the change. When you make a change to your custom labels, people will do a double take as well. When Pepsi recently changed their logo design, people were talking about it. Yes, talking about a logo for a soda. Maybe you’re not big enough for people to talk about when you change your custom labels, but your die-hard fans will definitely notice and think twice about you and your product. That’s a good thing!

Custom labels and stickers – design tip #25 next time!

Custom Labels and Stickers- Design Tip #23

Use a ’spot’ of color for high impact. If you really want to draw the eye toward a specific place on your custom labels, think about going minimalist with your use of colors. Imagine a white or clear background with only a small splash of color on your custom stickers. It really makes for a beautiful custom label, and has a very clean, crisp feel to it. 

Custom labels and stickers that use colors sparingly work very well for beverages and skin care products. They give a sense that the products are refreshing and pure. Go ahead, get splashy with your custom label color!

Custom Labels and Stickers – Design Tip #24 next time!

Custom Labels and Stickers – Design Tip #22

Talk to your printer early. You’re cranking along on your custom label design and call your printer to place your order. You happily send off your artwork and are expecting to kick back and let the good times roll while waiting for them to work their label printing magic. Then (insert scary, horror flick soundtrack here) you get the dreaded phone call. Your artwork won’t work. You didn’t know you needed bleeds, margins and your fonts created into outlines! What’s all this? 

Custom labels and stickers can be really, really easy to design, or a huge pain in the butt to fix if you’ve forgotten critical elements needed by your printer. Make it easy on everyone, and call your printer early to find out what their specs are for custom stickers. Most of us have it outlined on our websites as well, though I always like to talk to someone ‘live’ just to be sure we’re on the same page. Most printers will also have helpful hints, and can help you design your custom labels to meet print specifications as well. Remember, we’re friendly folk, we printer-types. We’re here to help you with your custom label printing; just don’t wait until it’s too late!

Custom Labels and Stickers- Design tip #23 next time!

Custom labels and stickers- design tip #21

Just about anything can be a custom sticker! We have a lot of fun around here with our business cards, which are, of course, custom stickers. It’s amazing how people’s eyes light up when you hand them one of our custom label cards because they are so unique. They are memorable, we can change them the time because of the small quantities we can print, and they are sure to garner attention.

Custom labels and stickers really can be used in many ways. Think through your marketing materials, your packaging materials, your address labels- they can all be custom stickers. Use a bit of creativity and turn some everyday materials into custom labels ands watch the bang for the buck you get.

Custom labels and stickers – design tip #22 next time!

Custom Labels and Stickers- Design Tip #20

Check out what’s working in the marketplace. Do a little ad hoc market research on what’s working and what trends are in the marketplace for custom stickers. Grab something you can record notes in and spend a few days really paying attention to custom labels. What colors, shapes, and fonts are hot? For example, lime green, orange and brown weren’t on the radar a few years ago, and now they’re all over the place. Are you seeing different uses for custom labels and stickers than before? What catches your eye?

Custom labels and stickers go through trends with the marketplace. With the surge in custom everything (tee shirts, for example), custom labels have seen an upsurge. You want to make sure your custom stickers don’t look like you pulled them out of the attic, unless you’re going for the retro look. Hmm… Maybe they should look like you pulled them out of the attic given how hip it is to be retro in the marketplace right now. Spending a bit of time could pay big dividends for your custom labels.

Custom labels and stickers- Design Tip #21 next time!